UX writing fundamentals

This two-day hands-on training is an ideal mix of practice and theory. We'll go through all aspects of creating communication in the user interface (UI). We will discuss:

• the key factors of effective communication

• voice and tone — character in communication

• plain language

• inclusion and accessibility

• microcopy secrets — error messages, hints, empty states, summaries, instructions

• form design — labels, field texts, hints, help

• buttons

• product dictionary

• testing and checking of content effectiveness

• tasks and specifics of the work of UX writers

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I focus on learning by doing. Get ready for a large dose of practical exercises.

People who have taken my course:

• know what UX writing is and its place is in the design process

• create microcopy that follows good writing practices

• match messages to the character of the brand

• know how to design the perfect message (they know the secret recipe!);

• understand when brevity is beneficial and when it's not

• stand by their content decisions in discussions with people managing projects

• they are disgusted by lorem ipsum – they believe that placing good content in mockups makes sense

• can check if their content works

I invite everyone who wants to organize their knowledge, add depth to their work with text, or start working in a new profession.

 

The following professionals will find this most useful:

• UX designers

• UI designers

• Product managers and product owners

• Copywriters

• Technical writers

• Front-end developers